A growing trend online is podcast video. While
podcasting was originally only for audio files, more
people are beginning to send video, especially with
broadband connections more accessible. To podcast
video, content distributors enclose it in a web
syndication file that users can download and view when
they want. Users subscribe to the different files,
checking them for updates regularly, and download the
new offers when they become available. Each file is
often referred to as an episode, and may be part of a
video blog, or vlog.
Podcast video, and other types of podcasting are thus
part of the blogging revolution. Individuals and groups
around the world, with a small investment in equipment
and time, can become content producers. Because it is
so simple to use and cheap to set up, many people are
getting involved. They can podcast video around the
world, becoming producers and directors for any small
niche they want to exploit.
Many of these podcasters have small audiences that
download their podcast video, but larger groups are
getting involved. News organizations and websites that
serve massive audiences are discovering that podcasting
and podcast video can distribute their content to
millions of people easily. These groups have found that
podcasting video is yet another way to distribute their
news and information. Since podcasting is so easy to
use, it’s likely that even more people will start using
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Video blogging has a lot of advantages over text-based blogging, and it is little wonder that this new technology is catching on all over the globe. Video blogs very effectively grab the attention of web surfers, and people are much more likely to become excited about the dynamic content of a video blog than they are likely to find a written posting very thrilling.
The more enthusiastic viewers are about a site, the quicker the word of mouth spreads, and the more traffic the site will get.
Of course, there are plenty of disadvantages to video blogging as well. Hosting a v-blog requires quite a bit of server space, which can make it difficult to get started. It takes more time to process and upload a video file than it does to dash off a quick bit of text, which means that running and updating a video blog can be quite a bit of work. In addition, web surfers sometimes grow frustrated with the slow loading times of the files on many video blogs.
Whether you opt for a video blog or not depends on what kind of subject matter you want to cover, and how much time you can devote to video blogging. Before you decide to pursue a video blog, consider if there is an easier way for you to get your message across.